

Next time they (unnecessarily) reboot The Italian Job I can see this fitting right in.


Next time they (unnecessarily) reboot The Italian Job I can see this fitting right in.


Assuming the 5% estimate is correct, the back-of-an-envelope math is pretty easy.
Their annual report says 200M passengers in 2024-2025 financial year.
If they wanted to pay off the hardware in 5 years they’d spend a total of €750M on it and additional fuel, potentially being paid by 50M (5% of 1B) passengers, necessitating a minimum €15 charge to break even.
That is before you consider paying interest on a loan for purchasing the hardware, signage (their website says they have 643 planes with a total of 122,941 seats, just printing an information card for each seat back could be a substantial cost), staff training, the cost of the time each plane is out of service for the installation, etc, etc.
Could you try a lower price and hope that more people pay? Sure, but that feels pretty risky, and I’m sure they thought about that too.
Much as I enjoy having WiFi on flights and all, agree with the other posters here that it just ain’t adding up.


Also Lenovo, who were the first ones to give than nonsense a whirl (X1 Carbon Gen 2, 2014).
Lenovo’s was present for just that single generation. Apple kept it for 6 generations over 7 years. Dell 4 generations, 3 years.
Can’t say I’ll miss any of them.
Presuming you mean 4x 2560x1440 there, you can have close enough to that pixel count today; one of the things Dell released at CES this year was a 52" 6144x2560 display (U5226KW).
Since it’s intended to be a monitor, you get a USB hub, DisplayPort, Thunderbolt, and other things you wouldn’t get on a TV, too.
I’ve been looking at it longingly, but I can’t quite justify that pricetag right now.